When Volvo wants to introduce a new car, they organise a sneak-preview show for a select group of guests. Neoc assisted Volvo Netherlands during this event in March 2017, by creating a light design. A custom LED-wall was built to intensify the experience for the guests. Commissioned by Neoc, The Art of Light was responsible for programming the lighting for the Volvo presentation.

Marco de Klerk, operator at the Art of Light, programmed the complete timecode in their own studio (located in Eindhoven) to support the video presentations about the new model. After programming, the lighting was running stand-alone during the two-week event.